John Vincent LEON

John Vincent LEON

March 22, 20261 min read

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John Vincent: Why I Bought LEON Back, How Purpose Builds Better Brands & What’s Killing UK Business Right Now

Why would someone sell a business for a reported 9-figures… and then buy the same business back in one of the toughest markets imaginable?

John Vincent is the co-founder of LEON Restaurants, bestselling author of Winning Not Fighting, and one of the most original thinkers in British business.

He explains:

  • Why he felt he had to buy LEON back

  • Why most businesses get purpose completely wrong

  • How rising rents, VAT, National Insurance and the government are crushing hospitality

  • Why chasing money as the main goal often makes businesses worse

  • How LEON was built to prove that business can be based on love, purpose and profit

  • Why the UK High Street is being damaged by policy, not just market conditions

  • How founders should think about money, mission, control and long-term value

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John Vincent podcastJohn Vincent LEONLEON Restaurants founderLEON Restaurants podcastJohn VincentUK hospitalityrestaurant businessBuilding The BrandJames Burttbusiness rates UKconscious capitalismbusiness podcasthospitality podcast
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